My Story
Since I was a child, I had a pencil in my hand, working with fantasy and dreaming about future scenarios.
I try to keep a child marvel in my approach, getting excited about change, about inventing new ways.
Design is my passion and creativity my way.
In an era where near-total automation enables us to do almost anything digitally, there is an increasing demand of creativity, human-centric design and happiness.
This is why I exist: to offer digital companies a real human touch, through creative paths, innovative approaches and a unique happy way!
A video about Chiara's work at DeinDeal as Creative Director and Chief Happiness Officer
Background
With more than 12 years expertise in UX Design, Innovation and CreativeDirection in Italy, London, Berlin and Zurich, Chiara is a versatile designer with focus on Start-ups and digital world.
After 4 years of work as a creative in the industry (Fiat Group) in Italy, Chiara embraced the opportunity to improve her career by taking a double master MA and MSc in Innovation Design at the Royal College of Art in London. The best choice in her life!
After the master she started her own design consultancy in London, getting involved in exciting curating projects in the creative industry. In 2012 she took part in the creative team of Bamarang UK the first European design e-commerce platform.
In September 2012, thanks to her experience in the online Design sector Chiara joined Deindeal.ch in Zurich, the biggest lifestyle e-commerce in Switzerland, where she worked as a Creative Director, Head of Offline Marketing and Chief Happiness Officer.
Chiara is currently working as a design consultant for digital start-ups in Zürich and Berlin.
Visionary, provocative and innovative Chiara is willing to create new exciting scenarios for the everyday life.
"Chiara possesses a unique ability to combine creativity with business. Through her amicable personality and her open mindset, she manages to convince stakeholders to re-think conventional business practices and to apply methods of creative thinking to improve the desired outcome"
/ MAXIMILIAN ROFAGHA, FOUNDER AT FINIMIZE.COM /
Experience
Chiara is a catalyst for Innovation, Creativity and Happiness, with a focus on Customer Centric approach and User Experience in the online business.
She recently gained a certificate from Berkeley University on the Science of Happiness that allows her to integrate the Happiness science in her approach to business.
with more than 10 years experience in online Start-Up businesses, Chiara offers UX design, branding and visual identity. Chiara has lead for 3 years the DeinDeal Innovation Lab, leading Customer-centric and Innovation workshops to understand customer needs and boost new creative solutions into the business.
Chiara has gained a deep understanding of the power of design and the role of creativity and innovation in the digital business.